Why Traffic Exchanges Are A Poor Marketing Method For Home Businesses

By Russell Howe


Despite the number of people who choose to use them, traffic exchange websites are one of the least effective methods to build an online business via the internet. Today we will explain why countless affiliates in numerous home business programs, ranging from Mary Kay to Empower Network, could spend their time far more effectively elsewhere.

Alongside safelists, this is one of the most misleading niche's in the world of online advertising for those looking to become their own boss. []

The main reason these services have survived for so many years comes down to the simplicity of the marketing behind it. They realize that the majority of the home business industry is looking for a way to get quick, easy results which don't require very much effort on the part of the affiliate.

So what is one of these services and what can you actually do with one?

Members get to watch each other's adverts for their chosen affiliate program and by viewing other people's ads you earn credits for your account. The more credits you earn, the more times you can enter your own advert into the rota so other members watch your post.

Undoubtedly you can already see why they don't work, but with a little marketing spin you can really sell one of these to folks who are new to the industry. On the surface, it appears everybody who sees your advert is interested in what you have to offer because they're already an affiliate marketer.

If it looks too good to be true it probably is, of course. That certainly rings true right here.

This can only be described as one of the most tedious ways to market any opportunity and given the lack of financial results which it generates, it's no wonder people tend to lose interest in them quite quickly.

People are not getting the results they expected because the reality is nothing like the sales pitch they initially read. Everybody who sees your advert is already involved in a business opportunity. They are there to promote that, not to look for other opportunities.

Secondly, whenever somebody uses one of these services they tend to open up five or six different websites like this and work their way through the countdown timer on each one by scrolling through the tabs one after another. They never actually watch anything on the screen at any point. If that's what you do when you are surfing to earn credits, that's exactly what others are doing too, meaning your ad is rarely even getting seen.

While taking out a premium membership would cure the boredom of needing to click on adverts for hours as you earn credits manually, it doesn't solve the second issue. What is the point in having 10,000 credits in your account if nobody is even looking at your advert in the first place? There is none.

While these services first appeared in the dawn of the internet age when programs such as Mary Kay dominated the home business scene, it's rather stupendous that they have survived all the way through to modern-era businesses such as Empower Network and Vittel. Affiliates continue to waste their time using traffic exchange websites to no avail. You can now learn from that and focus on superior methods.




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